Project phase

Rethinking Noma​

Growing Noma

Noma set out to revolutionize workforce engagement with a digital platform that embodied its innovative vision. As a brand-new concept with no direct industry parallels, the challenge was to design a platform that seamlessly connects job seekers and employers while providing a user experience that is intuitive, accessible, and impactful.

By conducting thorough research and analyzing similar platforms, I designed and developed a custom solution tailored to meet the demands of this unique new concept. The result is a user-friendly platform reflecting Noma’s dedication to creating an empowering space for job seekers and employers.

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Noma Wireframes
Noma Final Design
Project phase

The Challenge

Building Noma’s digital presence from the ground up presented a unique opportunity to innovate. Without direct competitors, the “Uber for the workforce” concept required a thoughtful approach. By studying comparable apps and identifying key best practices, we laid the foundation for a platform that redefines user experience in this emerging space.

My Role

As the lead designer and developer, I played a hands-on role in bringing Noma’s vision to life. From conducting in-depth competitor analysis to designing wireframes and developing the platform using HTML, CSS, and JavaScript, my focus was on crafting a seamless, user-focused solution. Every step of the process was guided by Noma’s mission to create a platform that inspires connection, empowers its users, and sets a new standard for workforce engagement.

Concept to Creation

Advanced Web Design Techniques

Noma Workforce Application - Mobile Mockup
Creative Direction
CSS
Development
Graphic Design
HTML
jQuery
Product Design
User Experience
UX/UI Design
Web Design
Wireframing (UX/UI)

This approach positioned Noma as a pioneer in workforce solutions, blending elegance with intuitive interaction to set new industry standards.

Noma Wireframes

Wireframes and User Interface

Using Figma, I designed wireframes that mapped a seamless user journey, with each element strategically placed to enhance engagement and guide users intuitively.

 

Design and Customization

Every design choice—from bold color palettes to refined typography—reflected Noma’s brand values. I crafted a cohesive visual style using Figma, Illustrator, and Photoshop, establishing a strong professional identity.

Noma Final Design

Development and Implementation

I developed the site with HTML, CSS, and jQuery, supported by WordPress and Elementor. My approach prioritized mobile optimization, creating a visually appealing, fast, and adaptable platform across devices.

Outcome:

Noma’s platform is more than a job-matching tool—it’s an industry game-changer. This design blends functionality with ease, offering a streamlined experience that delivers results for job seekers and employers alike.

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